{"id":691,"date":"2014-07-14T14:54:16","date_gmt":"2014-07-14T14:54:16","guid":{"rendered":"https:\/\/cloudbposervices.com\/uncategorized"},"modified":"2014-07-14T14:54:16","modified_gmt":"2014-07-14T14:54:16","slug":"survey-finds-millennials-expect-a-consistent-customer-experience-everywhere-and-all-the-time","status":"publish","type":"post","link":"https:\/\/cloudbposervices.com\/fr\/survey-finds-millennials-expect-a-consistent-customer-experience-everywhere-and-all-the-time\/","title":{"rendered":"Une enqu\u00eate r\u00e9v\u00e8le que la g\u00e9n\u00e9ration Y s'attend \u00e0 b\u00e9n\u00e9ficier d'une exp\u00e9rience client coh\u00e9rente partout et \u00e0 tout moment"},"content":{"rendered":"

La soci\u00e9t\u00e9 SDL, sp\u00e9cialis\u00e9e dans la gestion de contenu et bas\u00e9e \u00e0 Wakefield, dans le Massachusetts, a publi\u00e9 le rapport final de la s\u00e9rie \u201c Five Truths for Future Marketers \u201d (Cinq v\u00e9rit\u00e9s pour les professionnels du marketing de demain), intitul\u00e9 \u201c Channels are Irrelevant \u201d (Les canaux n\u2019ont plus d\u2019importance), qui pr\u00e9sente les r\u00e9sultats d\u2019une enqu\u00eate mondiale men\u00e9e par SDL aupr\u00e8s de plus de 1 800 mill\u00e9niaux (\u00e2g\u00e9s de 18 \u00e0 36 ans). Le moins que l'on puisse dire, c'est qu'il offre mati\u00e8re \u00e0 r\u00e9flexion, non seulement pour les d\u00e9taillants, mais aussi pour tous les acteurs de la cha\u00eene de valeur de l'exp\u00e9rience client.<\/p>\n

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Wakefield, MA-based content management company SDL has released the final report of the “Five Truths for Future Marketers” series titled “Channels are Irrelevant” that features results from SDL’s global survey of more than 1,800 millennials (ages 18-36). To say the least it contains a lot of food for thought, not just for retailers, but for […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[56],"tags":[],"class_list":["post-691","post","type-post","status-publish","format-standard","hentry","category-cloud-centers"],"_links":{"self":[{"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/posts\/691","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/comments?post=691"}],"version-history":[{"count":0,"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/posts\/691\/revisions"}],"wp:attachment":[{"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/media?parent=691"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/categories?post=691"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/tags?post=691"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}