{"id":1890,"date":"2016-01-07T07:03:00","date_gmt":"2016-01-07T08:03:00","guid":{"rendered":"https:\/\/cloudbposervices.com\/uncategorized"},"modified":"2016-01-07T07:03:00","modified_gmt":"2016-01-07T08:03:00","slug":"study-advises-latin-american-markets","status":"publish","type":"post","link":"https:\/\/cloudbposervices.com\/fr\/study-advises-latin-american-markets\/","title":{"rendered":"Une \u00e9tude donne des conseils aux march\u00e9s d'Am\u00e9rique latine"},"content":{"rendered":"

7 janvier 2016<\/p>\n

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<\/div>\n<\/div>\n

Une nouvelle analyse r\u00e9alis\u00e9e par un cabinet d'\u00e9tudes de march\u00e9 de premier plan montre \u00e0 l'Am\u00e9rique latine ce que la plupart des pays savent d\u00e9j\u00e0 : la strat\u00e9gie omnicanale peut s'av\u00e9rer tr\u00e8s rentable dans le secteur des centres d'appels.<\/p>\n

C'est l'une des conclusions de Frost & Sullivan (Actualit\u00e9s<\/a> \u2013 Alerte<\/a>) (F&S) dans son nouveau rapport intitul\u00e9 \u201c Latin American Contact Systems Market 2015 \u201d. Cette \u00e9tude r\u00e9cemment publi\u00e9e constitue une mine d\u2019informations fiables pour les d\u00e9cideurs, soulignant que \u201c les applications d\u2019analyse des centres de contact, de gestion des effectifs et de contr\u00f4le de la qualit\u00e9 suscitent progressivement l\u2019int\u00e9r\u00eat des entreprises \u2019, en particulier en Am\u00e9rique latine.<\/p>\n

Prendre une nouvelle direction portera certainement ses fruits.<\/p>\n

\u201c Les entreprises ont commenc\u00e9 \u00e0 prendre conscience de l'importance de l'analyse de la parole, de la voix et des processus, ainsi que des applications de gestion des effectifs et de contr\u00f4le de la qualit\u00e9 \u201d, a d\u00e9clar\u00e9 Maiara Paula Munhoz, analyste du secteur de la transformation num\u00e9rique chez Frost & Sullivan, dans un communiqu\u00e9. \u201c La conjoncture \u00e9conomique difficile au Br\u00e9sil et dans d\u2019autres pays d\u2019Am\u00e9rique latine se traduit par une demande accrue pour ces applications de la part des entreprises qui souhaitent am\u00e9liorer leur productivit\u00e9 et leur efficacit\u00e9, optimiser leurs co\u00fbts et fid\u00e9liser leur client\u00e8le. \u201d<\/p>\n

Le Br\u00e9sil, qui repr\u00e9sente pr\u00e8s de la moiti\u00e9 du chiffre d'affaires total du march\u00e9 latino-am\u00e9ricain des syst\u00e8mes de centres de contact, traverse actuellement une crise \u00e9conomique et politique, a soulign\u00e9 F&S.<\/p>\n

\u201c Alors que l'inflation dans le pays atteint 9,2 % et que l'incertitude p\u00e8se sur la plupart des march\u00e9s de la r\u00e9gion, les fournisseurs de syst\u00e8mes de centres de contact doivent se r\u00e9inventer pour assurer leur survie \u201d, a d\u00e9clar\u00e9 F&S. \u201c Ils devraient \u00e9galement proposer des solutions plus innovantes pour aider leurs clients \u00e0 accro\u00eetre leur productivit\u00e9 \u201d, ont-ils ajout\u00e9.<\/p>\n

\u201c Les entreprises se tourneront vers les syst\u00e8mes de centres de contact h\u00e9berg\u00e9s et bas\u00e9s sur le cloud, car leur co\u00fbt total de possession est inf\u00e9rieur \u00e0 celui des solutions sur site \u201d, a fait remarquer M. Munhoz. \u201c Deuxi\u00e8mement, le passage d'un mod\u00e8le de d\u00e9penses d'investissement \u00e0 un mod\u00e8le de d\u00e9penses d'exploitation simplifiera la gestion des co\u00fbts pour les entreprises. \u201d<\/p>\n

Frost & Sullivan a \u00e9galement indiqu\u00e9 que la d\u00e9valuation des devises latino-am\u00e9ricaines face au dollar am\u00e9ricain freine les investissements dans les syst\u00e8mes de centres de contact, les contrats \u00e9tant conclus en dollars. La Colombie, le Mexique et le Br\u00e9sil seront particuli\u00e8rement touch\u00e9s, leurs devises devant subir une d\u00e9valuation de 24 %, 14 % et 40 % respectivement.<\/p>","protected":false},"excerpt":{"rendered":"

January 07, 2016 New analysis from a leading market researcher is showing Latin America what much of the world already knows: The Omnichannel effort can pay big dividends in the contact center industry. That’s one conclusion Frost & Sullivan (News – Alert) (F&S) reached in its new report, “Latin American Contact Systems Market 2015.” The recently […]<\/p>\n","protected":false},"author":1,"featured_media":1261,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[65],"tags":[],"class_list":["post-1890","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-contact-center-outsourcing"],"_links":{"self":[{"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/posts\/1890","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/comments?post=1890"}],"version-history":[{"count":0,"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/posts\/1890\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/media\/1261"}],"wp:attachment":[{"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/media?parent=1890"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/categories?post=1890"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cloudbposervices.com\/fr\/wp-json\/wp\/v2\/tags?post=1890"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}